John Wayne starred in many films that built contemporary America and formed the American character fostering soldiers for political and financial wars, giving birth to men and women who blindly absorb ideas of fear causing mass paranoia forgiving past mistakes with great ease because America is one big family. We see the iconic John Wayne however as an illusion, a lie created by the American government and propaganda machinery. He was in fact a man of fear, never been to war and famous for his racism. He is the very element that America is not supposed to be built on. The iconic John Wayne however is the contradiction.
John Wayne is Gay seeks to unveil the artificial construction of the American male gender (and subsequently the rest of the world that consumes American culture) and its psyche by transforming the heterosexual nature of the American male (John Wayne) into a stereotypical homosexual male, into its opposite.